For Toyota Korea, my team and I redesigned their previous website, filled with dense
information in a hard-to-navigate UI. The goal of this website was to create a interaface
that is simpler and more clean and modern looking, but also more exciting.
Our execution for the Toyota website was following: we simplified the navigation and
put the test drive button on the top right corner in the front page so that people can easily request
for the test drive and find the nearest store. Since the new released red Prius was the most popular
product of the brand, we used the fun and iconic interactive componets on the product details page.
TOYOTA KOREA PRIUS